The luxury car rental market is a niche sector that unfortunately does not present specific data, even if evaluating the data of the short-term car rental market and those coming from the luxury tourism market in Europe, a growing sector comes out
LUXURY RENTAL CARS, A GROWING TREND: THE IDEA OF A STARTUP
World Travel Monitor of Ipk International has shown, about the analysis on luxury tourism that, precisely,
Over the last 5 years, the luxury travel sector has experienced an increase of 48% worldwide, compared to + 24% of other international travels.
The data of ANIASA (National Association of the Automobile Rental Industry and Automotive Services) on short-term rental declare a sector that grows by about 4 percentage points from year to year.
People who choose to do on-the-road holidays increase by choosing to drive a luxury car.
In fact, in the last two years, luxury car rentals have increased by 18% . It is no coincidence that the research of Italian users on the net about the keyword “luxury car rental” has increased and the increase is easily visible with simple tools, such as Google Trends , with which we can analyze the trend in net increase right between the end of 2016 and the beginning of 2017.
The search for simplicity and immediacy is the goal of Vroomerz that includes providers from all over the world to offer its customers the most remarkable luxury cars of every category (Sport, Berline, Suv and Cabrio) of the most prestigious brands: Ferrari, Maserati , Lamborghini, Mercedes, BMW and Audi.
The portal of luxury car rentals is innovative startup that has structured an online portal to organize information directly from the user’s management and to offer the customer real availability. The user who wants to rent the car must select the collection and delivery city, the collection and delivery date, the desired car category and the platform that will select the range available in real time for the rental.